SNAP SAYS APPLE CHANGES TO IDFA WILL INTERRUPT DEMAND; UNITY SAYS IDFA CHANGES WILL AFFECT HOW MOBILE GAME DEVELOPERS “OPTIMIZE LIFETIME CUSTOMER VALUE” (MEGAN GRAHAM/CNBC)

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Snap says Apple changes to IDFA will interrupt demand; Unity says IDFA changes will affect how mobile game developers “optimize lifetime customer value”  —  – Snap and Unity Software, which reported fourth quarter earnings after the bell Thursday, both warned of the upcoming impact …

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