SNAP SAYS APPLE CHANGES TO IDFA WILL INTERRUPT DEMAND; UNITY SAYS IDFA CHANGES WILL AFFECT HOW MOBILE GAME DEVELOPERS “OPTIMIZE LIFETIME CUSTOMER VALUE” (MEGAN GRAHAM/CNBC)
Snap says Apple changes to IDFA will interrupt demand; Unity says IDFA changes will affect how mobile game developers “optimize lifetime customer value” — – Snap and Unity Software, which…
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